Search Engine Optimization

  • What’s the formula for top ranking search engine results? What’s the formula for top ranking search engine results?

    What’s the formula for top ranking search engine results?

What’s the formula for top ranking search engine results?

Attractive design + informative content + easy to use navigation = Top rankings

Most people know that the words you use contribute to your search engine ranking – but how can search engines tell if your website is attractive and easy to use?
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  • facelift
    3 Reasons to give your website a virtual facelift 3 Reasons to give your website a virtual facelift

    3 Reasons to give your website a virtual facelift

3 Reasons to give your website a virtual facelift

Think about this scenario: You’re in the market for a new computer.  You head down to the nearest shopping center and see two options: one store features a shiny, thin laptop in the window. The other store features a clunky, dirty desktop in the window.  Which store would you walk into?

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  • marketing
    Top Trends for 2013: Marketing Moves On Top Trends for 2013: Marketing Moves On

    Top Trends for 2013: Marketing Moves On

Top Trends for 2013: Marketing Moves On

If you asked a major brand ten years ago if consumers would share their life’s details, regardless of how mundane, online and, as a result, become the biggest producers of online content and wielders of influence, you would have gotten a firm “no” and likely a confused stare. In the past, major news and entertainment outlets had a firm grasp on producing and distributing content to consumers. (more…)

  • search_engine
    Yahoo Search Engine Market Share Slips in January 2012 Yahoo Search Engine Market Share Slips in January 2012

    Yahoo Search Engine Market Share Slips in January 2012

Yahoo Search Engine Market Share Slips in January 2012

A month after Bing surpassed Yahoo to became the No. 2 search engine in the U.S., Yahoo’s search share continued to decline in the New Year, according to comScore. Meanwhile, Google climbed past a 66 percent share of the search market.

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  • search-engines
    Most People Rely on Search Engines to Find Local Businesses [Study] Most People Rely on Search Engines to Find Local Businesses [Study]

    Most People Rely on Search Engines to Find Local Businesses [Study]

Most People Rely on Search Engines to Find Local Businesses [Study]

PEW Internet recently conducted a survey in which 1087 adults (age 18 and older) were interviewed in both English and Spanish about their habits when searching for local businesses and restaurants. They were asked about both their online and offline searches and which they were more likely to do.
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